Brand workshops & research
We start by getting under the skin of your business, gathering insights via workshops & research - to understand the essence of the brand and its audience. We base our creative strategy on this knowledge.
This where we joins the dots between insights & execution - identifying the themes that hold the brand together, then demonstrating how we plan to set the brand apart and connect it with its audience.
Brand names play an incredibly important role. We can help generate potential brand names, screen them for availability, and ultimately help select the one that holds the most potential.
(of a person, action, or idea) showing a willingness to take risks; confident and courageous.
Logo & identity design
Armed with our creative strategy, we design the brand logo along with the visual devices that make up the full brand identity, including colour palette, typography and associated visuals.
Brand identity guidelines
Brands need to be treated with care. We provide our clients with brand guidelines to ensure that their brand is correctly interpreted and used consistently across all platforms and communications.
We help clients introduce their brand to the world, rolling out the brand across its various touch points - including marketing communications, signage, vehicles, web and more.